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WHITE FOX Frequently Asked Questions
What is WHITE FOX and what makes it different from other brands?
WHITE FOX is a Swedish nicotine pouch brand manufactured by Swedish Smokeless AB, positioned at the high-strength end of the category. WHITE FOX is mint-led with four mint variations at 12 to 15 mg per pouch in the Amped Up tier, plus the Black Edition specialty at 22.5 mg in Ultimate Rush. The brand emphasizes pouch construction and nicotine delivery rather than wide flavour variety.
What flavours does WHITE FOX come in?
WHITE FOX offers five variants at Nicohub Thailand, all in Slim format with 20 pouches per can. Four are mint-led: Original at 12 mg (clean peppermint), Double Mint at 12 mg (spearmint and peppermint blend), Peppered Mint at 12 mg (heavier peppermint character), and Full Charge at 15 mg (a burning-mint top note at the higher end of Amped Up). The fifth is the Black Edition at 22.5 mg, the brand's only non-mint product, with a smoky-tobacco-with-rose flavour profile while remaining tobacco-free in formulation.
Why does WHITE FOX Black Edition have a tobacco flavour if it's tobacco-free?
The Black Edition uses food-grade flavouring to recreate the smoky character of traditional tobacco without containing any tobacco leaf. The "Smoky Tobacco with Rose" descriptor refers to the flavour profile, not the formulation. The pouch contains plant-fiber filler, food-grade flavouring, pH stabilizers, and pharmaceutical-grade nicotine, with no tobacco content. It is sold under the same tobacco-free legal framework as the rest of the WHITE FOX range. This distinction matters in Thailand, where the legal status of tobacco-containing products differs from tobacco-free pouches.
How much does WHITE FOX cost in Thailand?
WHITE FOX is stocked at Nicohub flagship locations and verified stores across Thailand, priced in line with comparable Slim-format pouches. Pricing varies slightly by store location. Each can holds 20 pouches. The Black Edition at 22.5 mg sits at the upper end of the range, reflecting its premium positioning within the WHITE FOX line.
How long does a WHITE FOX pouch last?
A typical WHITE FOX session runs 30 to 60 minutes, similar to most Slim-format nicotine pouches. The pouch is placed under the upper lip and removed when the flavour and tingle fade. At higher strengths like Full Charge at 15 mg or Black Edition at 22.5 mg, sessions tend to be shorter, closer to 20 to 40 minutes, because the more intense delivery becomes saturating. The 12 mg base mints (Original, Double Mint, Peppered Mint) tolerate longer sessions toward the 60 minute mark.
Where can I buy WHITE FOX in Thailand?
WHITE FOX is stocked at both Nicohub Bangkok flagship stores (Nicohub Silom and Nicohub Sukhumvit Soi 31) with the full 5-variant range. Licensed Nicohub store locations across Thailand stock the WHITE FOX core, though specific flavour availability varies by location. Use our store locator to find the nearest pickup point.